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Style Your Mind Podcast

Named by Forbes as one of the "top women-led podcasts to download now" and featured by Oprah, Style Your Mind is for success-driven women who are ready to choose themselves, burn the rule book, and blaze their own trail in life and in business. For women who know they are meant for more, and have waited far too long for someone to give them the permission they thought they needed. In each episode, bestselling personal development author and Certified Master Life Coach Cara Alwill will give you actionable tools and strategies to build your self-confidence, overcome your fears, and start taking steps toward creating a life you're inspired by and proud of. If you're ready to change the world, be inspired, and meet other incredible women who are on the same mission, you're in the right place.
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Now displaying: Page 1
Nov 3, 2021

In the 13+ years that I've been creating, re-imagining, and refining my brand, The Champagne Diet, I've witnessed many "experts" and coaches offer different approaches to business building. Some I've agreed with, and some have been downright damaging.

One of the more popular approaches is finding your niche. And while I am not totally against niches, I don't think they are for everyone. If you've found something super specific and it's working for you and your audience - that's wonderful!

I just know I could not do the exact same thing for the past 13 years, and almost every single one of my business clients has come to me feeling suffocated by the idea that she has to choose some specialized segment of her market and never veer off course.

In today's episode, I'm sharing my thoughts on why the "niche" is dead and how we can begin to look at our brands from a completely different, more creative, empowered perspective.

Thank you to our sponsor, Leah Gervais! Check out Leah's program, Scale Your Side Hustle, which is now open for enrollment. Be sure to mention my name, Cara, at checkout and receive a free $500 coaching call. Click here to learn more!

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